Google Ads

Litestore recognizes visitors who arrive from your Google ads and credits their orders to Google Ads.

Google Ads

Order #1042 · Linen shirtgclid=EAIaIQobChMI…
●Paid
The visit carriedClick idgclidStored for90 days
Your order showsSourceGoogle AdsRevenue$68.00
Revenue counts paid orders and subtracts refunds.
  • Litestore stores the gclid in a first-party cookie for 90 days.
  • A newer click from another ad platform replaces the Google click, so the latest ad gets the credit.
  • Tagged URLs with utm_source=google and a paid utm_medium count as Google Ads too.
  • The orders list shows the source, and revenue per source subtracts refunds.

Related integrations

Connect Google Ads to your store

The guide explains every value you set and what Litestore does with it.