Fizz is built for a colour cosmetics brand that sells a lot of shades. The header keeps the logo on the left and the menu in the middle, and the full-width banner under it leads into a strip of scrolling tags. Shoppers can pick a concern from the round icons, browse a four-column grid with shade swatches and ratings on every card, and put together a set of three products at a discount. Further down the page, the reviews section shows a rating summary with a bar for each star level, followed by customer photos and a social grid. Headings use Unbounded and the body text uses DM Sans.
Fizz works for makeup, nail polish, hair colour and other products that come in many shades and sell on reviews.